Showing posts from August, 2016

Promote, Promote and Promote!

We hear it all the time, "you need to be promoting your shop".  You shake your head, toe the floor. . . I know but it's to expensive. I'm not selling enough to make that work.

Well, let's take a look at this and see. You may be pleasantly surprised to discover, using Etsy's Promotion is one of the most under appreciated, under used means of promoting your shop!

Now don't leave, just take a moment to look this over. You will soon discover you have not gotten all the information you needed to make this work.  After all,  you control your daily budget, how much you will pay per item for a clicked view and more.  Go ahead and open up your Etsy shop while following along here.

At the top of the promoted listings page, you will see your daily limit.  Simply figure out how much money you can afford to spend for advertising your shop each month. . . then divide it by 31.  That is your daily budget. In our example going forward, we will use a daily budget of $1.00.


Never give up!

You are not alone if you struggle with your products being found on Etsy.  There is a learning curve we all need to go through and simply put, it takes time to master.  That being said, many give up before really giving it a go.  With so many ways of approaching the issue and some outdated advise floating around, it's easy to see why you are frustrated.

Here are a few things to help you along your way when it comes to your title and tags.
Titles:  A title needs to be how the consumer will type it into the search bar. For example if you are selling a Black tote bag with pockets and you call it the "Midnight Carryall". Then you create a title that reads: "Midnight Carryall totebag"  Publish your listing and wait for views. Nothing. . . crickets. . . frustration sets in.  The truth of the matter is this, your customer does not know the cute or clever name you gave your product. A better title would be " Tote bag, black, pockets, carry handle"  This would …